Friday, August 26, 2016

What my logo means to me



When I started this adventure, I designed my logo in Photoshop.  It was black and gold; simply put, boring.  There was a part of me in it with the black and gold, Geaux Saints,  but the logo itself was not sexy as my husband would say.  A year ago, I decided to take his advice and hire someone to revamp my logo.  I knew I wanted it to be classic and clean.   I knew that my logo not only needed to represent me, but my home.  I wanted to stick to my Southern roots and chose to have a Fleur de Lis as a part of the design.  When I look at my logo now, it reminds me of walking the French Quarter in New Orleans (Nawlins for your locals).  It reminds me of the sound of tap dancing on the streets or a saxophone playing in Jackson Square.   It reminds me of the rich jazz history that surrounds you when you walk the cobble stone streets.  It also reminds me of all the devastating events that have happened to my home state.  All the hurricanes year after year and most recently the extreme flooding that has swept my hometown.  This is what my logo means to me.  I may have moved to another state, but Louisiana and all her beauty will forever be my home.  


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Friday, August 19, 2016

Why I decided to extend our return policy




I can honestly say that I have not shopped in a mall for over 5 years.  I am not sure if it's just the hassle of getting dressed, finding a parking spot, walking to the store and then waiting in line to either try on the clothes or check out.  Draining, right?  

I wanted to make sure that every woman who comes to Tara Lynn's, feels comfortable with their buying experience.   So I decided that giving you a full 30 days from the date delivered to try it on, see if you love it and then return it if not, would be something that I would want as a customer.  

It's the little things that make life easier.  Have an idea to make  Tara Lynn's a better company?  I would love to hear it. 
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